Budweiser Faces Backlash For July 4th Ad

Objectivity 4.3 | Credibility 4.8 | Relevance 4.8

Budweiser faced backlash on social media for its Fourth of July message. The company was criticized for a 30-second ad featuring F-16 pilot Lt. Col. Dan Rooney promoting Budweiser’s partnership with the educational scholarship program Folds of Honor. The criticism came in the wake of Bud Light’s partnership with transgender activist Dylan Mulvaney. Social media users accused Budweiser of using dead soldiers to repair its image after the Mulvaney controversy. Commenters called for an apology and expressed disappointment in the company. The ad received similar criticism on YouTube, with users calling for Budweiser to take responsibility and address the concerns of its customer base.